ControlShift™
The methodology, full breadth.
The 8 stages walked through in detail, with the real engagements that refined them. Written for service business operators ready to stop firefighting and start codifying.
Reading List
Books that shaped how we think.
A curated reading list for service business operators, the books we keep coming back to, recommending to clients, and pulling from in our own work.
Coming from Expansive EDGE
Two books in development.
The methodology and the operating philosophy behind it, captured for operators who don't have time for another consultant.
BE Expansive
The operating philosophy behind the methodology.
How to think, lead, and build a business that scales beyond the people who built it. The mindset shifts that make codified operations actually stick.
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Recommended Reading
Books that shaped how we think.
The Business Playbook
Chris Ronzio
The foundational text for our Playbook methodology, a practical guide to documenting how your business runs.
Buy Back Your Time
Dan Martell
Reframes the founder's calendar as the highest-leverage system in the business.
Built to Sell
John Warrillow
A narrative on why owner-independent businesses are worth more, and how to build one.
Clockwork
Mike Michalowicz
Practical systemization for service businesses, design the business to run without you.
The E-Myth Revisited
Michael Gerber
The original case for systemized small businesses. Still essential reading.
Traction
Gino Wickman
The EOS playbook for leadership cadence, accountability, and execution.
Scaling Up
Verne Harnish
A comprehensive operational framework for growing companies. Heavy, useful.
Atomic Habits
James Clear
Habits aren't just personal, they're the bedrock of every operational system.
10x Is Easier Than 2x
Dan Sullivan
Forces a different question: what would you keep, drop, and refocus to grow 10×?
Who Not How
Dan Sullivan
The shift every founder needs to make: stop asking "how" and start asking "who."
Systemology
David Jenyns
A systematic approach to systemization. Recursive but practical.
Reading is the easy part.
Putting it into practice, that's where we come in.